On March 25, amid the tranquility and joy following Eid al-Fitr, Triangle Tyre, in collaboration with its Moroccan partner ENERGY TIRES, held the 2026 Triangle Tyre Dealer Conference and Brand Promotion Event in Casablanca. More than 60 core dealer representatives from across Morocco gathered together to celebrate their partnership and jointly map out a blueprint for future development.

The conference opened in a warm and cordial atmosphere. Mr. Tarik, General Manager of ENERGY TIRES, delivered the opening remarks. He reviewed the long-standing and friendly cooperation between the two parties and summarized the fruitful achievements made in 2025. He also officially announced the new sales policies and incentive measures for 2026, which were met with enthusiastic applause from the attending dealers and significantly boosted market confidence.

Subsequently, Sun Shumin, Executive Deputy General Manager of the Global Trade and Market Network Center, delivered a comprehensive presentation on Triangle Tyre’s development history, technological innovation, intelligent manufacturing, and global network layout. He also highlighted the achievements of its business cooperation with Moroccan partners, further enhancing customers’ understanding of and trust in the Triangle brand. During the conference, the Triangle team also showcased its capability to deliver comprehensive solutions from three key dimensions: strong R&D capabilities, a fully covered product portfolio, and efficient end-to-end technical service support, earning high recognition from the attending representatives.

Participating dealers expressed that the event provided them with a more intuitive and in-depth understanding of Triangle Tyre’s overall strengths, significantly boosting their confidence in future cooperation. The conference not only consolidated Triangle Tyre’s position in the Moroccan market, but also injected strong momentum into sales growth for 2026, marking a new chapter of mutually beneficial cooperation between the two parties in the North African market.