The annual Panama International Tire Exhibition was held in Panama from July 16th to 18th, 2015. The booth of Triangle Tyre was visited by numerous guests and merchants, and it was highly praised by them all. Due to the huge influence of Panama in Middle and South American region, Panama Exhibition has become the most important and professional tire exhibitions in this area. Considering the downturn of the international market and the Double Remedies in US, the tire manufacturers are eagerly seeking for expansion in Middle and South American markets.

Middle and South American markets are also essential for Triangle Tyre, with an annual 10% increase in export to the area, in some countries up to 20%, which is much higher than other international brands. In order to consolidate and promote the market share, the Foreign Trade Team of Triangle Group and its partner Oriental Triangle Corporation, which was also a sponsor for Panama exhibition, attended this Exhibition. Triangle Tyre’s booth was located in the center, with an area of 90 m2, which was the biggest in the Exhibition. The logo of Triangle Tyre was demonstrated in many places of the Exhibition, which attracted many visitors’ attention.

At the Exhibition, Triangle Group demonstrated its new designs, truck tires as well as other tires which were very popular in Latin America, and introduced the new products to be presented in 2016. The customers showed their trust in and recognition of the quality of Triangle Group’s products and its service. Old and new clients from Brazil, Bolivia, Panama, Peru, Ecuador, Argentina, Canada, Trinidad and Tobago talked with Triangle Group staff about the global economy and the market demand for the rest of this year. Triangle was able to learn about the feedback more directly via such face-to-face communication. Meanwhile, Triangle Group shared with the relevant clients its new sales policy and market development plans. It assured the clients that it would do its best to promote sales, as enhanced the mutual trust and laid the foundation for further advancement.

The Exhibition has increased the influence of Triangle and demonstrated its promising prospects for future development in Middle and South American market.