Recently, Chnbrand, an authoritative brand rating agency in China, released the 2023 China Brand Power Index SM (C-BPI®) Brand Ranking and Analysis Report. Triangle Tyre appears on the Auto Tire Brand Ranking List.
China Brand Power Index (“C-BPI” for short), the first brand value evaluation system adopted in China, is included in the brand policy system of the Ministry of Industry and Information Technology (MIIT) and supported by MIIT’s special funds. C-BPI is designed to publish the survey results of Brand Power composed of popularity and loyalty in relevant industries every year, so that businesses can orient themselves and find a way to improve their brand power, making it a basic index for businesses’ enhanced competitiveness and strategic brand management.
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